The Pipeline

How 12 specialized skills produce professional deliverables in one coordinated flow

System Overview

One system, not twelve tools

The Deevoted Pipeline is a coordinated sequence of 12 AI-powered skills that produce professional deliverables — from strategic research through finished code. Each skill is a Claude-powered specialist with deep domain knowledge: the Strategist knows brand strategy and audience research, the Senior Developer knows HTML, SCSS, GSAP, and accessibility compliance. They don't work in isolation. Each skill's output feeds the next through structured handoffs that carry the full project context forward.

What makes this different from a collection of AI tools? Three things. First, orchestration — Project Coordinator manages the flow, assembles the right team for each project, and keeps everything moving. Second, structured handoffs — when one skill finishes, its deliverables travel to the next skill with context notes, upstream references, and clear expectations. Third, quality gates — every deliverable passes through review before the pipeline advances. Nothing ships without approval.

The Skill Sequence

12 skills in sequence

Pipeline
01
Strategist
Strategic foundation and research
02
Brand Designer
Visual identity system
03
Copywriter
Voice guide and web copy
04
Creative Director
Design direction and specs
05
Senior Developer
Frontend build
06
WordPress Developer
CMS theme and deployment
Adjacent Specialties
07
Backend Engineer
Server-side and APIs
08
Email Marketing Engineer
Email templates and flows
Cross-cutting
09
Analytics & Reporting
Tracking and measurement
10
Quality Control
Validation at every stage
11
Social Media Marketer
Social strategy and content
12
Project Coordinator
Orchestration across all skills
Orchestration Mechanics

How it's orchestrated

Slack Interface

Everything flows through Slack. Slash commands start projects and check status. Block Kit notifications surface updates as they happen. Approval buttons let you advance the pipeline or send work back with feedback. No separate dashboard to learn.

Slash commands · Block Kit notifications · Approval buttons
Slack guide →

Drive Delivery

Every project gets a consistent folder structure in Google Drive. Deliverables arrive in three formats — markdown, Google Doc, and PDF — so you can collaborate, review, or share however you prefer. Previous versions are preserved automatically.

Folder structure · Triple-file format · Version management
Drive guide →

Gates & Reviews

Nothing advances automatically. When a skill finishes a deliverable, you get a notification with real options: approve, send to the client for review, request revisions with notes, or discuss it live in Claude. This review cycle repeats at every stage, so quality is verified throughout — not just at the end.

Approval gates · Revision cycles · Escalation paths
Gates guide →

Ready to see it in action?

Follow a website project through every stage — from /deevoted-start to final delivery.

Experience the Walkthrough →